SAVE THE DATE! West Elm DUMBO – The Workshop


You are the firstto know about our FIRST EVER VeruDesigns HANDS-ON WORKSHOP!!!!!! (I’m sooooooooo excited!).   

 

  • So first, make sure to SAVE THE DATE SATURDAY SEPTEMBER 14, 2013 from 10am to 1pm (It’s NO coincidence that it’s happening on the same week of FASHION WEEK in NYC!).


  • Second, write down our awesome location:  We are being hosted by WEST ELM DUMBO,  one of West Elm’s most beautiful stores AND home to their corporate offices here in the US!  Right across from lower Manhattan in Brooklyn NY.

 

  • Third, stay tuned, as we’ll be announcing within the next few days the remaining (awesome!) details included in the event as we open our workshop for REGISTRATION!  (no worries, you’ll be the first to know when that happens!!).

West Elm DUMBO – 75 Front St, New York, NY 11201

To learn more about West Elm Dumbo, follow them on Instagram (by clicking here) or facebook ( here!)

 

A few more things about this workshop:

 

1. LEVEL (Expertise Required)

This workshop is designed for BEGINNER to INTERMEDIATE level polymer clay fans. So, even if you’ve NEVER worked with Polymer Clay before, this course will not only teach you the basics, but you will leave with more hands-on experience and knowledge than most other beginner courses out there.

NOTE: The workshop and techniques were specifically adjusted and designed to accommodate the limitations we have time-wise.  The construction of the bead/shard was engineered so that it requires tools that are small and light, and to ensure that the completion can be accomplished within approximately 2-hours.

 

2. THE PROJECT:

We will make together one of these 3 WEST ELM INSPIRED PENDANTS.

The class will consist of 3 Parts:

  1. Part 1: Creating the bead “pattern” –> Demo followed by execution (with my help).
  2. Part 2: Adding the “back” of the bead –> Demo followed by execution (with my help).
  3. Part 3: Baking the bead (toaster oven), and finishing it.

 

3. MATERIALS & TOOLS:
Among many “otheramazing surprises and take-aways to be disclosed next week, these are some of the basic tools and materials that you will be provided to create your limited-edition jewelry pendant:

 

4. LIMITED SEATING:

Because we’re having to purchase your materials ahead of time, and because our space (even though BEAUTIFUL) is also limited, we have limited seating.

So make sure to stay tuned as we’ll be announcing the remaining details of the event as we open our workshop for registration!

Got questions or comments? Ask me! Share with me!

I LOVE to read your thoughts and opinions through the “comments” section below.  Also, SHARE THE LOVE!! If you think a friend or a loved one would enjoy our EXCLUSIVE CLASS, then let them know by sharing this post through any of the “sharing” buttons below.

I’m very excited!

Much, much love,

– Veruschka

DIY West Elm Inspired Pendant

Hi Tricia!

Just so you know, this page is only visible to you and Erin :-)

 

For our DIY Project  I’d love to make ONE of  these pendants (unfortunately making all 3 would require a full-day for beginner-level students).

So, I’d love for you and Erin to decide which of these 3 pendants you’d like me to teach our guests :-)

Below I describe 4 critical aspects for us to be aware of about any of these 3 DIY project:

 

1. WHY (why did I choose these pendants and not other jewelry DIY projects):

This is a brand-new design that I came up with this week specifically to accommodate the limitations we have in terms of time and the event’s “fee”, while making sure that we make something inspired by West Elm products.  Just so you know the biggest challenge with polymer clay jewelry making is that it requires lots of tools and materials that are not just pricey (pasta machine is $75-$100) and/or handmade by myself , but also large, heavy and bulky.  So, this design was made specifically to require tools that are small, light and as inexpensive as possible, and where the full project could be completed within a much shorter period of time .

NOTE: There are many other projects that are much, much simpler.  Unfortunately they are  way too easy (and don’t take more than  5 to 10 minutes to complete); so much so that I our guests are likely to be disappointed. Also, it wouldn’t be reflective of the “West Elm Inspired” theme we want to keep, nor is it reflective of my brand.

2. TIME (how long will the class take):

Approximately a little over 2 hours.

The class will consist of:

  1. Part 1: Creating the bead “pattern” –> Demo followed by execution (with my help).
  2. Part 2: Adding the “back” of the bead –> Demo followed by execution (with my help).
  3. Part 3: Baking the bead (toaster oven), and finishing it.

NOTE: The only difference between our 3 pendants is “Part 1”. Making the pattern for “Pendant #2” takes slightly more time than Pendant #1 and #3. (See the very first picture to see which is pendant #1, 2 and 3).

 

3. MATERIALS & BUDGET (Which determines the “Event Fee”):

 

A) Materials and tools to be purchased (and prepared by me) in advance for each guest (Right side of the image): 

Total Approximate dollar amount per guest to cover tools and materials: $45.

These materials and tools are shown on the RIGHT side of the image (above). Each item that is numbered (in the image) is described below in case you’re curious about what they are and how much they cost (approximately with shipping included).

  • 1)  Plastic Laminated Placemat: None-stick work surface. $4/each per guest. Not very pretty, but absolutely necessary.
  • 2)  5 pieces of polymer clay (in white, grey, yellow, hot pink):  Each guest will get their polymer clay pre-massaged, softened and perfectly flattened to begin our project. This saves us 45 minutes!. $15/per guest
  • 3)  One flexible razor blade. $3/each per guest.
  • 4)  2 pieces of sanding paper: 3M 80 grid, 400 grid. $8/per guest
  • 5)  4 Pieces of baking paper: $1/per guest
  • 6)  1 Acrylic Roller: $8/per guest
  • 7)  Burnishing square: $2/per guest
  • 8)  Silver Finishing Detail: $3/per guest.

 

B) Materials and tools that I will bring, to be shared by our guest:   The LEFT side of the image (above) shows some (but not all) of the tools that I will bring and share with our guests. Unfortunately I have only one sample of each, so there will be a little bit of waiting around while our guest share these tools to complete some of the steps (fortunately each step with these tools is fairly quick).

Note: I will bring a small toaster oven, which needs to be plugged somewhat close to our working area.  If you can also improvise an additional toaster-oven, I’m sure we’ll eliminate the possibility of taking longer to complete the pendant due to the “baking” part of the project.

4. SPACE  (and logistics)

  • For my demo: A table with enough space to place all my tools and materials.
  • For guests: A couple of tables (with chairs) with enough space for their tools and materials.
  • For my West Elm Inspired Jewelry Collection: An additional table (or several smaller tables/ coffee tables), to showcase our “WEST ELM COLLECTION“, which consists of approximately 15 necklaces that will be displayed.

Note #1: Our placemat should protect the table from getting dirty, but it’s inevitable that some clay will stick on the table.  Feel free to take any additional measures to protect your tables if needed :-)

Note #2: Normally it works best when the DEMO part of the class takes place only at my table, with our guest surrounding my table to have a close-look  and ask questions, before sitting at their table to do the work.

 

I’m very excited! Let me know if you have any questions!

With warmth,

– Veruschka

And the winner of our 1st raffle is…

Ok….so, I know you were expecting to learn WHO WON this Sunday’s AUG. 18th raffle in a couple of weeks form now.   But I couldn’t WAIT!

So….dear SUZ…Congratulations. YOU WON!!!!!

 

 

 

 

 

Love your choice of colors, and I will e-mail you directly later on today!

 

Also, TODAY we announced the launch of our CUSTOM JEWELRY BOUTIQUE to the rest of the world, and opened our 2nd Raffle (to take place on Sep. 2nd) to everyone who wants to participate.
Check out our short but FUN VIDEO we released today to make the announcement, by clicking HERE or on the picture BELOW:

If you already shared your favorite colors with me, you are ALREADY IN for our 2nd raffle.  If not, then there is stlll some time. Just REPLY to this e-mail and tell me your favorite colors, and you are IN!

Much love to you,

– Veruschka

President & Founder

VeruDesigns, LLC

Welcome to VeruDesigns!

Before we get you all setup to automatically participate in our next FREE Jewelry Raffle , there are 4 things you automatically get by having JOINED our AWESOME “Inner Circle Of Friends”: 


Now, back to our RAFFLE!

Almost every month, we host a RAFFLE where I give away a beautiful (and custom made) jewelry piece  for FREE!! 

 

How can you participate?

  • There are TWO small steps to follow:
  1. —–>  First you need to make sure that you are subscribed to VeruDesigns.com (which you should if you are on this page!).
  2. —–>  Afterwards, all you have to do is tell me your favorite colors by e-mailing me directly at “Veruschka@VeruDesigns.com” (OR sharing them in the “comments” section -below- on this page), anytime before the raffles take place!.
  • Not subscribed yet? No problem. Just enter your e-mail below and you are DONE!

 

 

WHO?

Eligibility: Who can participate?

  • If you are a VeruDesigns subscriber, you are eligible to participate in BOTH FREE raffles.
  • If you are not a subscriber yet, sign-up today! and you’ll be automatically eligible to win during out next Raffle.

 

That’s it!

If you are our winner, I will reach out to you directly via e-mail, so that -if you like-  you can additionally provide an inspiration image for me to use to create your custom jewelry piece.  Or not!, remember that you can participate as much (or as little!) as you prefer in the design of your jewelry :-)

 

I’m so excited!!

Not signed-up yet?! Make sure to sign-up now and don’t forget to tell me your favorite colors in the “comments” section below!

 

Make also sure to share this post with your friends and loved ones via facebook, twitter, e-mail or pinterest! Remember…this is all about sharing the love!
If you don’t know much about who I am and what we do here at VeruDesigns.com, then maybe you want to check out this super brief and FUN INTRO into my world :-)
Much love to you,
– Veruschka

Introducing our CUSTOM Jewelry Shop!

THAT’S RIGHT! You are the VERY FIRST to see our brand new CUSTOM JEWELRY SHOP!!    And to celebrate I’ll be hosting TWO RAFFLES where I’ll give away 2 (two!) amazing (and custom made) jewelry pieces  for FREE!! 

 

So, let me first explain what our CUSTOM Jewelry Shop is all about, and then I’ll give you all the DETAILS on how you can win one of the two custom jewelry pieces I’ll be making for the winners of our raffles :-)
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Starting today,  you can finally commission a one-of-a-kind jewelry piece through our online Custom boutique. That means you can buy a piece made just for you and based on your favorite colors and/or any inspiration idea you’d like to see expressed in a jewelry piece.

 

How does it work? Our shop let’s you commission a piece in THREE (3) VERY easy steps!

 

STEP 1 – Choose a “White Canvas”: First, choose one of 5 designs/models from our online custom shop. You “choose” a model by adding it to your cart  (like you would normally do to purchase an item online).   The number of models/designs available to you to choose from will continue to grow over time, but for now you can choose among the top 5 designs that you (our AWESOME clients) have made the most popular in our store.


 

STEP 2 – Tell me your favorite colors or  Inspiration:  After you have completed the purchase of your CUSTOM piece online, you’ll receive an e-mail from me. The e-mail will be an invitation for you to participate in the design of your piece, by telling me the colors and/or the inspiration idea you’d like me to use to create your one-of-a-kind jewelry piece.

 

In the example below, we used the pictures of 2 chairs and a rug to create this necklace.

 

And/Or just tell me your favorite colors (and leave the remaining design decisions to me!)

 

 

STEP 3 – Enjoy! From there on all you have to do is wait 7 to 10 business days to receive a completely unique and absolutely gorgeous piece of jewelry with its own fully custom designed packaging.  I promise that this will be the most personalized gift you may ever get for yourself or someone you care about!

 

Finally, all our CUSTOM MADE jewelry pieces come with a 100% Guarantee, so there are NO risks for you, only JOY!
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WHEN:

We will have TWO FREE RAFFLES!!

  • The first one will take place on Sunday Aug 18th, 2013.
  • The second will take place on Monday  September, 2nd 2013.
  • Our two winners will be announced during our Tuesday’s Reveal newsletter of Sep 3rd!

 

PRIZES:

  • Our Aug 18th raffle winner  will get a “CUSTOM 1-SHARD Necklace“.
  • Our Sep 2nd raffle winner will get a “CUSTOM 5-large Bead – Bracelet“.
  • To see what both prizes will look like, visit our CUSTOM Jewelry shop HERE.

 

HOW?

How can you participate?

  • There are TWO small steps to follow:
  1. —–>  First you need to make sure that you are subscribed to VeruDesigns.com.
  2. —–>  Afterwards, all you have to do is tell me your favorite colors by e-mailing me directly at “Veruschka@VeruDesigns.com” (OR sharing them in the “comments” section -below- on this page), anytime before the raffles take place!.
  • Not subscribed yet? No problem. Just enter your e-mail below and you are DONE!

 

 

WHO?

Eligibility: Who can participate?

  • If you are a VeruDesigns subscriber the day this announcement came out (8/13/2013), you are eligible to participate in BOTH FREE raffles.
  • If you are not a subscriber yet, sign-up today! and you’ll be automatically eligible to win our Sep 2nd Raffle.

 

That’s it!

Remember that only those of you who are subscribed to VeruDesigns AND have shared your favorite colors with me (via e-mail to Veruschka@VeruDesigns.com OR in the “comments” section below) will be included in our super fun raffles!

It’s NOT enough to be subscribed only :-)

 

If you are one of our two winners to be announced on Sep 3rd, I will reach out to you directly via e-mail, so that -if you like-  you can additionally provide an inspiration image.  You can participate as much (or as little!) as you prefer :-)

 

I’m so excited!!

Not signed-up yet?! Make sure to sign-up now and don’t forget to tell me your favorite colors in the “comments” section below!

 

Make also sure to share this post with your friends and loved ones via facebook, twitter, e-mail or pinterest! Remember…this is all about sharing the love!
And now… 
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Much love to you,
– Veruschka

VIDEO – The Philadelphia WEST ELM Event

On July 20th, 2013 – on one of the hottest summer mornings of the year – West Elm Philadelphia and VeruDesigns hosted an amazing group of women for the unveiling of the “West Elm Inspired” Jewelry Collection that we’ve been working so excitedly to complete.    Our 2+ hour event turned out to be an amazing morning thanks to the fantastic women, little girls (and a few men!) that joined us for the unveiling of our collection and demo.

 

Even though I had limited video and photo footage, we were able to capture the heart of what took place thanks to the  video and pictures taken by some of our guests and West Elm Team members! (thank you, thank you, thank you for allowing me to share your footage with our friends!!)

 

This is how it unfolded …

Our friends got to see the full collection of 14 one-of-a-kind pieces, all inspired by West Elm furniture and accessories.

 

You can see (below) 5 of those 14 pieces, but no worries, we’ll be adding all the remaining pieces in time for our next Tuesday’s Reveal :-)

 

A heartfelt thank you to every single one of our gorgeous guests (who couldn’t have been more fantastic!).    And a special thank-you to the amazing West Elm Philadelphia Team.  You made it all possible (yes, YOU made it FABULOUS!).  A very special hug of genuine appreciation to the force behind the West Elm Philly Team – Krista Wintrode, the BEAUTIFUL Area Manager at West Elm whose support has been unbelievable.

 

If you haven’t visited your local West Elm store and you enjoy being inspired, then don’t wait any longer.  Learn more at WestElm.com :-)

Much love,

– Veruschka